E-commerce Solutions that scale with your business
From initial launch through to exponential growth, we provide comprehensive website solutions customised to your business.
Three paths to E-commerce success
Each website platform offers unique advantages depending on your needs, budget, and growth plans. Based in Johannesburg, we understand the local market, payment preferences, and the logistics landscape that make e-commerce in South Africa unique.
Shopify Online Store
Woocommerce Online Store
Custom E-commerce Solution
Shopify Online Store
The all-in-one platform that is ideal for entrepreneurs who want a reliable, easy-to-manage store with powerful built-in features.
Store setup & development
- Complete Shopify store creation
- Theme selection & brand customisation
- Dynamic shopping experience
Seamless browsing & checkout
- Payment integration through Payfast, Paystack or Paypal
- Abandoned cart automations
- Mobile responsive
- Product search & filtering
Inventory management
- Bulk Product uploading
- Keyword research for SEO and AI search
- Product variation optionality
- Stock alerts
- Whatsapp Business
Essential integrations
- Mailchimp or Klaviyo email
- The Courier Guy or Aramex shipping integration.
- Xero accounting
- Google shopping & Facebook catalgoue
Shopify is best suited for:
Clothing, Jewellery, Handbags
Fashion categories that require seasonal inventory, returns handling, sale campaigns and influencer integrations.
Vitamins, Fitness, Nutrition
Health & wellness categories that benefit from subscription options, repeat purchase cycles and loyalty programs.
Skincare, Makeup, Perfumes
Beauty categories require trust signalling, influencer incentives and an easy shopping experience that works with physical store.
Craft Beer, Wine Estates, Coffee Roasters
Cleaning Supplies, Medical Equipment, Agricutural Products
B2B and wholesale categories require tiered pricing, account applications, bulk ordering and integration with invoicing systems.
Garden Equipment, Candles & Indoor Plants, Kitchenware
Home & lifestyle categories often need quote requests, or consultation bookings alongside direct purchase.
Woocommerce Online Store
The world's most popular e-commerce platform, powered by Wordpress. Perfect for businesses wanting full control over their online store with more payment flexibility for South African businesses.
Store setup & development
- Woocommerce development on Wordpress
- Theme customisation
- Extensive plugin directory
Payment integrations
- Payment flexibility through subscription and recurring billing
- Global optionality for multi-currencies
- Various payment options
Inventory management
- Bulk Product uploading
- Keyword research for SEO and AI search
- Product variation optionality
- Stock alerts
- Whatsapp Business
Essential integrations
- Mailchimp or Klaviyo email
- The Courier Guy or Aramex shipping integration.
- Google shopping
- Analytics
- SEO
Woocommerce is ideal for:
Growing South African SMEs
Businesses that want more control over transaction fees and have outgrown basic platforms.
Content-focused brands
Businesses where blogging, guides, recipes, or educational content drives traffic.
Custom or complex products
Stores selling products with lots of variations, custom options, or configurations.
Subscription and membership models
Supplement subscriptions, coffee deliveries, membership boxes, or access to gated content.
Multi-vendor marketplaces
Businesses wanting to host multiple sellers, like a local artisan marketplace or a directory of suppliers.
Budget conscious
Lower ongoing costs than Shopify, though they need a developer relationship for maintenance.
Custom Online Store
For businesses who are based internationally and need tailored solutions.
Store setup & development
- Custom development
- Custom UI/UX
- API-first design
- Alternative platforms like Squarespace, Webflow
Payment integrations
- Payment functionality assessment depending on business needs and payment options
Inventory management
- Bulk Product uploading
- Keyword research for SEO and AI search
- Product variation optionality
- Stock alerts
- Whatsapp Business
Essential integrations
- Mailchimp or Klaviyo email
- International shipping integrations like Fedex or UPS
- Google shopping
- Analytics
- SEO
A custom online store is ideal for:
Businesses operating across multiple regions
A custom solution lets you handle multi-currency checkout, region-specific pricing strategies, automated tax calculations for different jurisdictions, and localised content
Brands with unique product configurations or buying processes
If your customers need to configure complex products, request quotes for bulk orders, upload specifications, or follow approval workflows before purchasing
Companies in regulated industries with compliance requirements
With a custom build you can enforce a verification process, maintain audit trails and meet data protection standards.
After-launch services: your growth partner
Every client receives dedicated ongoing support, performance optimisation, and strategic guidance to ensure your store continues to grow long after launch.
Monthly Maintenance & Support
- Security & platform updates
- Performance monitoring
- Priority support
- Ongoing development
- New feature additions
Conversion Rate Optimisation
- A/B Testing of pages and checkout flows
- Heat map & user behaviour analysis
- Analytics & reporting
- Product page enhancements
SEO & Organic Growth
- Technical SEO & schema markup
- Product title & description optimisation
- Blog & content strategy
- Core Web Vitals improvement
- Local SEO
Why Partner with Us?
We're not just designers and developers, we're your long-term growth partners. We create the blueprint for your online business, building reliable systems that connect, engage, and scale.
South African Focus
We understand the opportunities and limitations each platform offers and we’re also up-to-date with what’s happening locally.
Johannesburg-Based Team
If you’re in the Hyde Park area, we work from Workshop 17 and would love to meet and hear about your business over a coffee.
Long-Term Commitment
We’re invested in your growth, not just the initial build. Your success is our success.
Platform Agnostic
We recommend the best solution for your business, not the easiest option for us.
Clear guidelines and pricing
No hidden fees, clear scope, and honest timelines. What we quote is what you pay.
Fast Turnaround
We respect your time. Quick responses, efficient processes, and on-time delivery.
Ready to launch your online store or take your business to the next level online?

